Having been bombarded with e-mails from http://www.vistaprint.co.uk/ I finally succumbed to their promises of pretty much anything I wanted for free. I have ordered business cards, postcards and return address labels and somehow the free items ended up costing me about £15 by the time I had uploaded my own images and paid for postage.My plan is to use the business cards as discount vouchers - I will hand these out to the target audience as well as sending them out with any initial orders for people to either use when they return or to give to their friends - I figure most people who are buying these types of items have friends who have children of similar ages and therefore hopefully word will spread.
I have also had offers from friends to distibute leaflets to their friends once the website is up and running - this has made me wonder whether I need to put a bit more effort into designing a really professional looking flyer (this goes against my ultra low-cost plan for development). I guess if this can be done simply by me spending a bit more time on it as opposed to hiring somebody to do it for me then I can still avoid the cost - something for me to investigate tonight is any free photoshop like art packages that I could use to design my brochure.
The cards have arrived from VistaPrint and I have to say I am very pleased with them - unlike the picture on this entry there are no lines where the background is joined.
ReplyDeleteI am now slightly less concerned about the artwork - in reality I think it actually looks ok.